Business & Finance Advertising & sales & Marketing

Maintaining Your Sales Focus

Sales Strategies for Success, Strategy #8

Let's admit it here and now, it's often difficult to keep that positive, energetic outlook in sales after a full day or week of hearing "no, thank you". Even the most perky among us (I don't like that word! Let's use "vivacious"!) can falter and lose their drive. If you are a solopreneur, working alone, it can be particularly difficult.

Don't let yourself get caught in that demoralizing cycle. Make sure you have a circle of people to whom you can turn who help you realize that "this too shall pass" and help make you even better at what you do. While this circle can be friends and family, consider too that a group of like-minded and similarly situated folks can be even more helpful by not only helping you feel better, but helping you become a better salesperson.

Living in the sales world, we often hear negative comments about salesmen. And while we recognize that there are those in sales who are less than honest, I believe the vast majority of us are good, honest people whose purpose is to support and help our clients.

This is why I believe that creating a circle of people like you can both support and push you to greater success. Your group can certainly commiserate about a bad day, but even better, your team can help you recognize where you might do better, offer you ideas to change the outcome the next time and help you focus on the positive. Don't underestimate the power of this kind of team support. The ideas that arise from a group of intelligent people focusing on the same topic can be amazing. The process is typically called brainstorming or masterminding and it's a powerful thing.

If you don't already have a group like this in your life, consider starting one or joining one. Through my company, I offer these groups for anyone who sells - and we all do if we have a business. Check out my website (www.SecureYourSuccessInc.com) for more information about my Sales Support Groups. Sales tips and solutions are offered, ideas are shared, goals are discussed and we leave with the motivation to go out and do even better the next week. We meet by phone for an hour every other week, or every week, and the results are fantastic!

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